21. Access websites that can
help you determine your performance.
There
are certain web pages today, which can help you check the current performance
of your site. The data that you can derive from them would include your site’s
search engine ranking, general popularity, and incoming links. Access such
sites on a regular basis, so that you can see where you stand.
22. Take note of Keyword
Stuffing.
Although
using of keywords is one of the ways to promote your site, you should be
careful in not overdoing it. If there are too many references to the keywords
that you are using for your web page, it is usually called Keyword Stuffing.
When this happens, search engines, especially Google, may see your web page as
a spam site, which is not good.
23. The importance of topping
the SERP.
Search
Engines Results Page or SERP refers simply to the results that one would see
when he makes a quick search about a certain keyword phrase. You want to make
sure that your site ranks good in SERP. This is because, if it does, then
people would be able to see it easier and faster.
24. Take advantage of organic
traffic.
Organic
traffic is free, which is why it is best if you focus on attaining it for your
web page. Organic traffic can be obtained if you are able to take the right
steps in applying SEO. Aside from that, you can also achieve it if your site
has good content. Thus, focus on this technique, since it can make your site
gain more traffic through search engines.
25. Having a site that
provides easy navigation.
Establishing
a web page that one can easily navigate does not only benefit people that would
be visiting it. It can also benefit you, as the website owner, since it can
actually make your site gain more traffic. The easier it is for humans to
navigate, the easier it is as well for search engines to index and explore.
26. Generating site maps.
Having
a site map for your web page is very important. Aside from helping people in
conveniently navigating through it, it can also make it easier for search
engines to index it. Generate your site map with the use of an automatic tool,
so that you can also update it easily.
27. Become more familiar of
On Page SEO.
On
Page SEO simply refers to the things that you can do, in order to optimize your
web portal for Search Engine Optimization. Since it is “On Page”, it means the
techniques you can apply directly to your site, in order to improve its
performance. This usually is easier to do, compare to the Off Page SEO, which
involves blogging, back-linking, and social web portal marketing.
28. Minimize broken links.
Broken
links are not good to have on your site, since they can cause missing images,
and such. Keep in mind that not only people dislike them, but also various
search engines. Therefore, if your site has lots of it, then it may not rank
good in them. To avoid this, make use of link-checker sites or tools, so that
you would know whether your site has them.
29. Write articles to other
online marketing websites.
Writing
articles and submitting them to other online marketing sites can help not just
the sites you are submitting it to, but also to you. This is because, when
people want to acquire more information about the topic you are writing about,
they may start to do their research about where they can find more articles you
have submitted. Once they know that such articles came from you, and then they
would begin to visit your site.
30. Participate in blog
discussions.
If
you find blog threads or discussions that are related to your site’s content,
then you should participate in them. When you do that, you are actually making
more people aware about your expertise in your chosen field. Once people begin
to look up to you, they may ask you certain questions about it, which gives you
an opportunity to direct them towards your website.
hi janet,
ReplyDeleteyes, but try to place these all ways at one platform. is this not good?