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Wednesday 25 December 2013

10 Ways to Enhance Communication and Collaboration in Education




No. 1—Bridge the Gap between Busy Teachers and Tech-savvy Students
Every year students become more tech savvy. And every year teachers struggle to keep up. It’s hard to take time out of busy schedules to learn how to create a class Web page and keep it up to date with a calendar of events, homework assignments, class projects, useful links and other important information. E-mail is useful for many interactions. However, teachers at every level need more effective ways to provide students with the right information at the right time.
Fortunately, the latest collaboration tools are far more natural to use than traditional Internet technologies. These tools provide teachers with an effective way to bridge the technology gap and embrace the kinds of tools their students already use. Class workspaces are easy to set up, and they provide a single, easy-to-access place to publish information on special events, homework assignments, and individual and group projects. As a result, students can tap into this information at any time—even when they are cramming for an exam at midnight or putting the final touches on an end-of-term report on a Sunday afternoon.
Blogs and wikis help teachers collaborate on lesson plans and help students develop content for individual and group projects. Workspaces provide a central place for collecting and reviewing assignments, monitoring progress on projects and giving students feedback on their work. Calendars show when tests are scheduled, when projects and assignments are due, and what topics are being covered when. And unlike commercial social networking technology, all of these tools can be configured with the content filtering and related controls required by most educational institutions.

No. 2—Exchange Ideas and Share Best Practices
Finding just the right way to present a complex topic, reach a student with special needs or solve other educational challenges takes time and experience. Chances are, another teacher has already taken the time and gained that experience. Unfortunately, teachers are often limited in their ability to draw on each other’s expertise and know-how.
Next-generation collaboration tools promote the free exchange of ideas and sharing of best practices, enabling educators to benefit from the knowledge and skills of others. Using team workspaces, social networking tools and real-time conferencing capabilities, college professors can seek out and collaborate with colleagues at the same institution or at institutions around the world. They can also meet with students online, one-on-one or as a group, to address specific topics, special interests and student needs.
At primary and secondary schools, teachers can communicate more easily with their peers at a given school and across the district as a whole to resolve problems and gain insight into effective teaching strategies. These tools also provide the foundation for effective special interest workgroups and communities of practice that cross subject and grade-level boundaries.
Students benefit as well. They can use the same next-generation collaboration tools to study online with their peers, jointly develop materials for a group project, and locate content or expertise to enhance their own interests and work. Teleconferencing and white boarding capabilities enable them to meet at any time from the dorm, from home or from the local coffee house.

No. 3—Catch Up Absent or Struggling Students
It’s flu season. Six students in your class have been out all week. They missed the entire module on the Industrial Revolution of the late-nineteenth century. And, while the three English-language learners in your class didn’t miss school, they are still struggling to grasp the impact of this event on world socioeconomic conditions.
Catching up so many students when illness or other factors cause them to get behind has always been a challenge. If you put this responsibility on the parents, students might not learn basic concepts that lay the foundation for more advanced learning. If you use precious class time to go over these concepts again, you may not be able to cover all the scheduled topics for the school year.
Fortunately, a teaming and conferencing system has captured your classroom presentation each day, including the whiteboard content. Absent and struggling students can view it on a computer or download a podcast to play on an MP3 player. Using these resources, they can catch up at home or during the after-school homework club.

No. 4—Onboard and Develop Employees
The new academic year starts in two weeks. The number of new faculty members is overwhelming this year. All of them need to be brought up to speed on policies, procedures, job requirements and expectations. The faster you accomplish this, the faster they can get on to the business of teaching.
Teaming and conferencing capabilities make it easy for team members to ramp up to full productivity with online orientation and training sessions. New people—from instructors and visiting professors to the bookstore manager and campus security director—can complete these sessions before their first day on the job. From day one, they will know how to request equipment, get approvals for an outside speaker, fill out time sheets and arrange for substitutes.
Behind the scenes, workflow manages the appropriate forms through review cycles so that everyone has the right equipment, supplies, badges, library cards, information access privileges and other resources. In addition, it helps administrators ensure that new people comply with requirements for health exams, fingerprinting, certifications, first-aid training and so forth.
These tools can help new people assimilate into the environment and culture much more quickly as well. How? By connecting new people with experienced ones through blogs, forums, myspace-style personal pages and other channels. Such connections incorporate new people into the informal network and give them the opportunity to explore teaching strategies, classroom management experi­ences and other topics that help them excel.
Throughout the academic year, you can leverage these same capabilities to support employee development. Online training provides people with new knowledge and skills, preparing them to climb the career ladder or step into new positions that interest them. Again, workflow ensures that the right equipment and resources are allocated before a job change occurs and that all certifications and other requirements for the new job are in place.

No. 5—Meet (or Exceed) Performance Goals and Standards
In many parts of the world, mandates require schools to demonstrate their success in terms of student performance. And the desire to increase performance—mandates aside—is a hallmark of educational institutions worldwide. But many public school teachers today feel they spend more time preparing students to perform adequately on standardized tests than they spend on academic excellence. The pressure to demonstrate compliance with educational standards has never been greater.
Next-generation collaboration tools can help teachers deliver the best possible education by focusing on three important questions:
What do our students need to learn?
How do we know they are learning it?
What action can we take when they are not?
Through blogs, wikis, forums and other collaboration tools, teachers can engage in discussions about how to deliver the core curriculum most effectively. With communication and conferencing tools, they can complement face-to-face faculty collaboration sessions with ongoing virtual dialogue.
Instant messaging and conferencing enable real-time communication to address not only academic performance, but other time-sensitive issues like illness, injury, safety threats, or weather conditions that affect student transportation. These instant meeting capabilities enable the appropriate people to come together quickly to take action. The result is faster intervention, enabling teachers to keep students on track and performing optimally.
Next-generation collaboration tools also make it easier for teachers to tailor classroom education to varying levels of knowledge and ability—from special needs students to non-native-language speakers to the highly gifted and talented. Teachers can collaborate to refine and implement strategies. They can leverage conferencing tools to provide opportunities for students to participate in accelerated class’s not available onsite. For example, middle scholars can participate in a high school math class online and high school students can learn a foreign language through a local community college.
The bottom line is that these next-generation collaboration tools keep the focus where it should be: on learning and instruction. Thus, students perform well on standardized tests because they have assimilated the required knowledge and skills; not because they’ve been drilled repeatedly on how to take a test.

No. 6—Streamline and Standardize Document Development
E-mail has become a staple for communication among faculty, staff and students. But the volume of messages has skyrocketed over the past decade, and many educational institutions suffer from e-mail overload. Thousands of messages clog up networks and inboxes, and important messages often become trapped in spam filters, thus interrupting the communication flow.
Moreover, because e-mail is such a convenient way to disseminate information, people rely on it to distribute documents for review and editing. E-mail, however, wasn’t designed for document management. Juggling document versions and ensuring that everyone is working with the most up-to-date drafts is difficult, if not impossible.
Educators need new collaboration tools that address the need for rapid creation of curriculum and lesson plans, grant proposals, research reports, academic papers and articles, conference presentations and more. They also need new tools for locating helpful resource material, reviewing and editing documents, getting them approved, organizing them and making sure they are readily available to the right people.
Workspaces with file and wiki folders provide an easy, efficient way to organize information on Web sites so that people can author and edit documents—and keep track of different versions—easily.
Blogs and forums allow people to provide commentary and discuss issues and ideas as document development occurs. Surveys provide a means of collecting and aggregating team ideas and opinions. Instant messaging and conferencing tools enable real-time communication to speed document creation and help the team meet critical deadlines. And workflow capabilities automate review and approval processes, ensuring that all stakeholders are in the loop and that approval cycles aren’t stalled because someone didn’t receive an e-mail message.
Educational institutions are already beginning to adopt these innovative tools to support committees and teams developing content on accreditation, campus safety, student government, institutional effectiveness, regulatory compliance and much more.

No. 7—Extend the Value of Meetings


A pre-eminent scholar in astrophysics will be a guest lecturer at your university for three weeks during the Fall term. For more than a year, a team of faculty and administrators has been working to arrange class presentations, faculty mentoring and a public reception. Informing everyone involved about relevant details hasn’t been easy. But making the most of this scholar’s visit—and ensuring that every detail is attended to—is well worth the effort.
Collaboration tools facilitate the successful completion of projects such as making arrangements for visiting faculty, preparing for reaccreditation or launching a master’s program in a new field of study. Workspaces provide a central place for developing plans and providing supporting material. Blogs, wikis, calendaring, instant messaging, teleconferencing and white boarding help team members work together without traveling to a central place for face-to-face meetings. These same tools help the team disseminate information to keep other stakeholders up to date.
Online meetings have the potential to expand participation dramatically, engaging all stakeholders more fully. Instructors and faculty typically have widely varying schedules and often live some distance from the campus. Teachers of online classes may live hundreds of miles away. Online meetings accommodate varying schedules and geographic hurdles, allowing everyone to listen to discussions by phone, view presentations on a computer, and submit questions and comments through a chat window.
And by capturing the entire meeting and making it available online after the meeting is over, the educational institution can reach an even wider audience. A university could record a compelling lecture given to faculty and share it with graduate students. Or a local school district could record public commentary on a proposed curriculum change and make the information available to all teachers in member schools. In this way, more people can participate in the information sharing process, and they can continue productive conversations long after a meeting is over.

No. 8—Complement Online Learning


Education has always been vital to career advancement, as well as a richer life. But hectic work schedules, long commutes on traffic-laden freeways and limited parking often make it difficult to pursue educational opportunities.
Effective distance or online learning tools overcome these obstacles. Many schools have adopted Web-based online course management software to distribute lesson materials and manage progress, making it easier for students to have what they need from any place with Internet access.
Team workspaces complement these solutions by providing Web-based tools to help students coordinate and collaborate. For example, students can use the Web-based training system to download a course assignment and study it to understand what research, study, writing or other work needs to be done. Then, as they work on the assignment, they can share ideas and work in progress with other students using file folders in the workspace.
As students do their research and other work, they can post their ideas in wikis or blogs to share with their peers. Other students can read these blogs and post comments. They can use a threaded discussion folder to post lab findings, useful text references or thoughts from professors or advisors. The result is that work is amplified, allowing students to take their learning further than if they did the work alone.
Students can either use their personal workspaces to stage this sort of collaboration, or create a new workspace for a particular assignment. A study group can create a workspace to collaborate on assignments for the duration of the course. A calendar and task folder can make coordination for such a workgroup much more effective than the alternative of text and e-mail messages. And the dates and action items for study group members can all be stored in a single location where every member of the team can see them

No. 9—Support Student Activities
Academic achievement is the primary focus of public education. At the same time, activities such as sports, band and choir, art programs, school newspapers and yearbooks are an essential part of a well-rounded education. So is participation in various clubs, community service events, competitions, conferences and symposia.
Coordinating and publicizing these extra­curricular events has traditionally required a tremendous amount of time, effort and paperwork. Next-generation collaboration tools enhance the ability of administrators to coordinate busy calendars and disseminate schedules of events and practices, travel itineraries, registration forms and other materials to the widest possible audience.
With these tools, student associations and administrators can make it easy for students to plan and participate in a variety of programs, groups and clubs. For example, the math honor society, soccer team or chess club can set up a workspace for maintaining membership qualifications, member lists, calendars, club events, sign-up forms and other relevant information. They can also use task folders to track action items like booking the photographer for team pictures, providing content for the school newspaper or submitting proposals for local fairs, competitions and symposia.
Moreover, when students are collaborating to develop papers and presentations for conferences, create mock-trial scenarios or work on other team projects, next-generation collaboration tools help them create a superior end product that highlights their efforts, skills and knowledge.

No. 10—Go Green
Students of all ages, from kindergarteners through doctoral candidates, are enthusi­astically supporting green initiatives that promote environmentally friendly lifestyles. Next-generation collaboration fits right into the green philosophy.
Replacing paper-based processes with online workflow and consolidating documents into easily accessible workspaces slashes paper usage, not to mention photocopying time. Instead of making dozens of copies of homework assignments, calendars and classroom handouts, teachers can make all this information available through a class workspace. By putting more information online, students can cut back on trips to pick up assignment sheets and other class materials. And by replacing face-to-face meetings with online collaboration, schools reduce fuel consumption and vehicle exhaust emissions even further.
Next-generation collaboration can even replicate one of the things people do love about paper: the ability to annotate with it. With teaming and conferencing capabilities, it’s easy to make edits to a document, add content to a wiki or post comments to a blog. You can even use a shared whiteboard to brainstorm or jot down ideas during an online meeting.

The benefits of next-generation collaboration extend well beyond protecting the planet. These innovative tools also cut the costs associated with paper consumption and travel, which means educational institutions save time and money while being good citizens.

Tuesday 5 November 2013

Simple Ways to Learn SEO (Part_4)

31. Take advantage of free blogging platforms.
There are lots of blogging websites today, which allow you to make your own blogs. Taking advantage of them can help you gain more traffic to your online marketing sites, in order to expose your products or services to many people. Optimize your blogs with well researched keywords, so that people would find them easily.

32. Participate in online forums.                              
     Find internet forums that have topics, which revolve around the kind of subject your website is all about. Sign up with them, and participate by providing some insights about the topic, in order to share valuable information to other people. After some time, people would look for ways to learn more from you, and they can do that by visiting your website.


33. Create your own mini-course.
Coming up with a mini-course is another way to take advantage of SEO to drive more traffic to your site. Make sure that the mini-course is something that will grab the attention of people, so that many would take advantage of it. Just ensure to insert hints in it, which can lead people to your site, in order to increase your portal’s volume of traffic.

34. Take advantage of free ads website.
There are websites today, which offer free ways of advertising. When you post your advertisement into them, as long as you make use of effective keywords, lots of people would be able to find your ads. The best thing about this is that, they are for free, and in most cases, such sites can allow you to post a good number of ads.

35. Write your own testimonials.
Find websites that offer or provide content that is similar to yours, and post your own testimonials or even just comments in them. Make your comments count, so that people visiting the said web portals would notice it. Provide links in your testimonials, so that people can use it to visit your web page.

36. Using keywords in internet profiles.
When you make use of keywords in your online profiles, you would be increasing your chances of gaining more traffic to your site. The reason behind this is that, a profile that is optimized by effective keywords would be easier to find by other people. Once they find your profile, make sure that it leads them to your site.

37. Take advantage of press releases.
Making press release articles can help you, especially if they are filled with keywords. Make sure to research about the keywords used, so that people would be able to find your press releases easier. Aside from that, the press releases should also be written in high quality.

38. Visit web pages of your competitors.
To find out why competitors are beating you in the game, try to enter certain keywords on the search engine, and visit the first website that appears on the results pages. When you visit the websites of your competitors that are topping the ranks, try to see what they are doing right. Try to learn as much as you can, so that you may be able to identify what aspects in your SEO techniques need improvement.

39. Visit your own website.
Try to visit your own web page, as if you are just one of the people browsing through it. Review all the things that you could come across with. By visiting your site as another person, you would be able to see whether it provides a pleasant browsing experience or not. Aside from that, it also makes your browsing experience easier.

40. Have a friend visit your web portal.

If you want to see how people react to your site, then have a friend visit it. At first, do not let your friend know that it is your website, if possible. By doing that, you can be assured that he would give you his honest opinion about it. Make sure to finish your site first, and take criticisms in a positive way.

Monday 4 November 2013

22 Ways to Make Your Kids More Money Savvy


  1. Help your kids make a list of money makers (bonds, mutual funds, etc.) and money losers (those really nifty sunglasses you never wear).
  2. Teach your child to make a pros/cons list before spending money on an expensive item.
  3. Ask your kid to think about something he recently bought that he really wanted. What were his feelings about the item before he bought it, and what his your feelings two weeks later? Was it worth the money?
  4. Ask your kids what interests them about money? What bores them about handling, saving, or spending money?
  5. Discuss an emergency fund of money and the reasons it's important. How could kids benefit from starting an emergancy fund of money ?
  6. Would you take out a loan for a pair of jeans? If you buy jeans with a credit card and don't pay off the balance each month, that's what you're doing.
  7. Have your kids collect letters of recommendation from their babysitting, lawn mowing, pet sitting or other jobs. They'll come in handy when putting together college portfolios.
  8. Have regular conversations about money skills and financial literacy – what is it, why do we need it, how do we get it, where do we keep it, how does it relate to the things that are important to us?
  9. Ask your kids...does a free kitten come with hidden expenses? If so, what are they?
  10. Make financial literacy fun by teaching money trivia along with money skills! For instance, the dollar bill lasts 21 months before it wears out. The five dollar bill has the shortest life, at 16 months.
  11. As an incentive to save money, match your child's savings dollar for dollar...or fifty cents for each dollar saved.
  12. What is your best money habit? Share it with your kids.
  13. Discuss with your kids some things money can't buy.
  14. Discuss with your kids, which is more important...buying a video game or paying back lunch money borrowed from a friend.
  15. Discuss with your kids the advantages and disadvantages of saving money.
  16. Create a list of Above-and-Beyond Jobs your kids can do to earn extra money.
  17. Kids LOVE to have their own savings account; it makes them feel "grown-up." If you child doesn't have one yet, take time to open one...and consider seeding it with a few dollars. This is a great way to get them in the healthy habit of saving and thinking about acheive financial goals.
  18. Do your kids want fancy designer labels? Have them pay the difference between what you're willing to pay and the cost of the designer label.
  19. Teach your tween/teen how to fill out a check by having them write the next one.
  20. Discuss being rich in compassion, understanding, empathy, friends, knowledge... How can we use money to help us show these things we value?
  21. Talk about a financial goal you set and the steps you took to achieve it. Then have your kids created their own money goals.
  22. Discuss needs versus wants with your kids.

Wednesday 9 October 2013

Simple Ways to Learn SEO (Part_3)




21. Access websites that can help you determine your performance.
There are certain web pages today, which can help you check the current performance of your site. The data that you can derive from them would include your site’s search engine ranking, general popularity, and incoming links. Access such sites on a regular basis, so that you can see where you stand.
22. Take note of Keyword Stuffing.
Although using of keywords is one of the ways to promote your site, you should be careful in not overdoing it. If there are too many references to the keywords that you are using for your web page, it is usually called Keyword Stuffing. When this happens, search engines, especially Google, may see your web page as a spam site, which is not good.
23. The importance of topping the SERP.
Search Engines Results Page or SERP refers simply to the results that one would see when he makes a quick search about a certain keyword phrase. You want to make sure that your site ranks good in SERP. This is because, if it does, then people would be able to see it easier and faster.
24. Take advantage of organic traffic.
Organic traffic is free, which is why it is best if you focus on attaining it for your web page. Organic traffic can be obtained if you are able to take the right steps in applying SEO. Aside from that, you can also achieve it if your site has good content. Thus, focus on this technique, since it can make your site gain more traffic through search engines.
25. Having a site that provides easy navigation.
Establishing a web page that one can easily navigate does not only benefit people that would be visiting it. It can also benefit you, as the website owner, since it can actually make your site gain more traffic. The easier it is for humans to navigate, the easier it is as well for search engines to index and explore.
26. Generating site maps.
Having a site map for your web page is very important. Aside from helping people in conveniently navigating through it, it can also make it easier for search engines to index it. Generate your site map with the use of an automatic tool, so that you can also update it easily.
27. Become more familiar of On Page SEO.
On Page SEO simply refers to the things that you can do, in order to optimize your web portal for Search Engine Optimization. Since it is “On Page”, it means the techniques you can apply directly to your site, in order to improve its performance. This usually is easier to do, compare to the Off Page SEO, which involves blogging, back-linking, and social web portal marketing.
28. Minimize broken links.
Broken links are not good to have on your site, since they can cause missing images, and such. Keep in mind that not only people dislike them, but also various search engines. Therefore, if your site has lots of it, then it may not rank good in them. To avoid this, make use of link-checker sites or tools, so that you would know whether your site has them.
29. Write articles to other online marketing websites.
Writing articles and submitting them to other online marketing sites can help not just the sites you are submitting it to, but also to you. This is because, when people want to acquire more information about the topic you are writing about, they may start to do their research about where they can find more articles you have submitted. Once they know that such articles came from you, and then they would begin to visit your site.
30. Participate in blog discussions.

If you find blog threads or discussions that are related to your site’s content, then you should participate in them. When you do that, you are actually making more people aware about your expertise in your chosen field. Once people begin to look up to you, they may ask you certain questions about it, which gives you an opportunity to direct them towards your website.

Tuesday 8 October 2013

Simple Ways to Make Money with Your Website

There are several lists with “ways to make money with a website” on the Internet, but none of them seem to be complete. That is why I decided to create this one. If you know a method that is not listed below, just let us know and we’ll update it.




Notice that ways to make money with a website are different from ways to make more money from it. Methods to increase your traffic or click-through rate will help you make more money, but they do not represent a method of making money per se.
For example, one could suggest that blending AdSense ads with the content is a way to make money from a website. In reality it’s not; it’s just a way to make more money by improving your ad click-through rate. The real monetization method behind it is a PPC ad network.
The list is divided into direct and indirect methods, and examples and links are provided for each point. Enjoy!

1. PPC Advertising Networks
Google AdSense is the most popular option under this category, but there are also others. Basically you need to sign up with the network and paste some code snippets on your website. The network will then serve contextual ads (either text or images) relevant to your website, and you will earn a certain amount of money for every click.
The profitability of PPC advertising depends on the general traffic levels of the website and, most importantly, on the click-through rate (CTR) and cost per click (CPC). The CTR depends on the design of the website. Ads placed abode the fold or blended with content, for instance, tend to get higher CTRs. The CPC, on the other hand, depends on the nice of the website. Mortgages, financial products and college education are examples of profitable niches (clicks worth a couple of dollars are not rare), while tech-related topics tend to receive a smaller CPC (sometimes as low as a couple of cents per click).
The source of the traffic can also affect the overall CTR rate. Organic traffic (the one that comes from search engines) tends to perform well because these visitors were already looking for something, and they tend to click on ads more often. Social media traffic, on the other hand, presents terribly low CTRs because these visitors are tech-savvy and they just ignore ads.
2. CPM Advertising Networks
CPM advertising networks behave pretty much as PPC networks, except that you get paid according to the number of impressions (i.e., page views) that the ads displayed on your site will generate. CPM stands for Cost per Mille, and it refers to the cost for 1,000 impressions.
A blog that generates 100,000 page views monthly displaying an advertising banner with a $1 CPM, therefore, will earn $100 monthly.
CPM rates vary with the network, the position of the ad and the format. The better the network, the higher the CPM rate (because they have access to more advertisers). The closer you put the ad to the top of the page, the higher the CPM. The bigger the format (in terms of pixels), the higher the CPM.
You can get as low as $0,10 and as high as $10 per 1,000 impressions (more in some special cases). CPM advertising tends to work well on websites with a high page views per visitor ratio (e.g., online forums, magazines and so on).
3. Direct Banner Advertising
Selling your own advertising space is one of the most lucrative monetization methods. First and foremost because it enables you to cut out the middleman commissions and to determine your own rates. The most popular banner formats on the web are the 728×90 leaderboard, the 120×600 skyscraper, the 300×250 rectangle and the 125×125 button.
The downside of direct banner advertising is that you need to have a big audience to get qualified advertisers, and you will need to spend time managing the sales process, the banners and the payments.
4. Text Link Ads
After Google declared that sites selling text links without the nofollow tag would be penalized, this monetization method became less popular.
Many website owners are still using text links to monetize their sites, though, some using the nofollow tag and some not.
The advantage of this method is that it is not intrusive. One can sell text links directly through his website or use specialized networks like Text-Link-Ads and Text-Link-Brokers to automate the process.
5. Affiliate Marketing
Affiliate marketing is a very popular practice on the Internet. Under this system you have a merchant that is willing to let other people (the affiliates) sell directly or indirectly its products and services, in exchange for a commission. Sometimes this type of advertising is also called CPA (cost per action) or CPL (cost per lead) based.
Affiliates can send potential customers to the merchant using several tools, from banners to text links and product reviews.
In order to find suitable affiliate programs you can turn to individual companies and publishers like dreamhost and SEObook, or join affiliate marketplaces and networks.
6. Monetization Widgets
The latest trend on the web are widgets that let you monetize your website. Examples include Widgetbucks and SmartLinks. Some of these services operate under a PPC scheme, others behave like text link ads, others yet leverage affiliate links.
Their main differentiator, however, is the fact that they work as web widgets, making it easier for the user to plug and play the service on its website.
List of companies that provide monetization widgets:
7. Sponsored Reviews
PayPerPost pioneered this model, with much controversy on the beginning (related to the fact that they did not require disclosure on paid posts). Soon other companies followed, most notably Sponsored Reviews and ReviewMe, refining the process and expanding the paid blogging model.
Joining one of these sponsored reviews marketplaces will give you the opportunity to write sponsored posts on a wide range of topics. Not all bloggers are willing to get paid to write about a specific product or website (because it might compromise the editorial credibility), but the ones who do are making good money out of it.
If your blog has a big audience you could also offer sponsored reviews directly, cutting off the commissions of the middleman.
8. RSS Feed Ads
With the quick adoption of the RSS technology by millions of Internet users, website owners are starting to find ways to monetize this new content distribution channel.
Feedburber already has its own publisher network, and you can sign-up to start displaying CPM based advertising on your feed footer. Bidvertiser recently introduced a RSS feed ad option as well, with a PPC scheme.
Finally, some blogs are also opting to sell banners or sponsored messages on their feed directly. John Chow and Marketing Pilgrim are two examples.
Related links:
9. Sponsors for Single Columns or Events
If you website has specific columns or events (e.g., a weekly podcast, an interview series, a monthly survey, a special project) you could find companies to sponsor them individually.
This method increases the monetization options for website owner, while giving advertisers the possibility to target a more specific audience and with a reduced commitment.
Mashable illustrates the case well. They have several advertising options on the site, including the possibility to sponsor specific columns and articles, including the “Daily Poll” and the “Web 2.0 Invites.”
Problogger also runs group writing projects occasionally, and before proceeding he publicly announce the project asking for sponsors.
10.Premium Content
Some websites and blogs give away part of their content for free, and charge for access to the premium content and exclusive tools.
SEOMoz is a good example. They have a very popular blog that gives advice and information on wide range of SEO related topics. On top of that visitors can decide to become premium members. It costs $48 monthly and it grants them access to guides, tools and other exclusive material.
11. Private Forums
While the Internet is populated with free forums, there is also the possibility to create a private one where members need to pay a single or recurring fee to join.

SEO Blackhat
 charges $100 monthly from its members, and they have thousands of them. Obviously in order to charge such a price for a forum membership you need to provide real value for the members (e.g., secret techniques, tools, and so on).
Performancing also launched a private forum recently, focused on the networking aspect. It is called The Hive, and the monthly cost is $10.
These are just two examples. There are many possibilities to create a private and profitable forum, you just need to find an appealing angle that will make it worth for the members.
List of popular forum software:
12. Job Boards
All the popular blogs are trying to leverage job boards to make some extra income. Guy KawasakiReadWriteWebProblogger… you name it.
Needless to say that in order to create an active and profitable job board you need first to have a blog focused on a specific niche, and a decent amount traffic.
The advantage of this method is that it is passive. Once you have the structure in place, the job listings will come naturally, and you can charge anywhere from $10 up to $100 for each.
List of popular job board software:
13. Marketplaces
Sitepoint is the online marketplace by excellence. Some websites and blogs, however, are trying to replicate that model on a smaller scale.
Depending on your niche, a market place that allows your visitors to buy, sell and trade products could work well. Over the time you could start charging a small fee for new product listings.
The problem with this method is that there are no standard software on the web, so you would need to hire a coder to get a marketplace integrated into your website.
You can see an example of a marketplaces being used on EasyWordpress and on Mashable.
14. Paid Surveys and Polls
There are services that will pay you money to run a small survey or poll on your website. The most popular one is called Vizu Answers.
Basically you need to sign up with them, and select the kind of polls that you want to run your site. Most of these services operate under a CPM model.
15. Selling or Renting Internal Pages
Million Dollar Wiki made this concept popular, but it was being used on the web for a long time around (check Pagerank10.co.uk for instance).
These websites sell for a single fee or rent for a recurring fee internal pages on their domain. Usually they have either high Pagerak or high traffic, so that people purchasing a page will be able to benefit in some way.
Implementing this method on a small blog would be difficult, but the concept is interesting and could be explored further.
16. Highlighted Posts from Sponsors
Techmeme probably pioneered this idea, but somehow it has not spread to other websites. The tech news aggregator displays editorial posts on the left column, and on the sidebar they have a section titled “Techmeme Sponsor Posts.”
On that section posts from the blog of the advertisers get highlighted, sending qualified traffic their way. Considering that the monthly cost for one spot is $5000 and that they have around 6 sponsors at any given time, it must be working well.
17. Donations
Placing a “Donate” link or button on a website can be an efficient way to earn money, especially if your blog is on a niche where readers learn and gain value from your content.
Personal development and productivity blogs, for instance, tend to perform well with donation based systems (one good example being Steve Pavlina).
A small variation of this method appeared sometime ago with the Buy Me a Beer plugin. This WordPress plugin enables you to insert a customized message at the bottom of each article, asking the readers to chip in for a beer or coffee.
18. In-text Adverting
In-text adverting networks like Kontera and Vibrant Media will place sponsored links inside your text. These links come with a double underline to differentiate them from normal links, and once the user rolls the mouse over the link the advertising will pop. Should the user click on it the site owner will make some money.
Some people make good money with this method, but others refrain from using it due to its intrusiveness. It is also interesting to note that very few mainstream websites have experimented with in-text advertising.
19. Pop-ups and Pop-unders
Pop-ups are a common yet annoying form of advertising on the Internet. If you are just trying to make a much money as possible from your website, you could experiment with them.
If you are trying to grow the traffic and generate loyal visitors, however, you probably should stay away from them. Just consider the hundreds of pop-up blockers out there: there is a reason why they are so popular.
Ad networks that use pop-ups:
20. Audio Ads
Also called PPP (Pay Per Play), this advertising method was introduce by Net Audio Ads. the concept is pretty simple: play a small audio advertising (usually 5 seconds) every time a visitor enters into your website. The user should not be able to stop it, creating a 100% conversion rate based on unique visitors.
The company is still rolling tests, but some users are reporting to get from a $4 to a $6 CPM. Regardless of the pay rate, though, this is a very intrusive form of advertising, so think twice before using it.
21. Selling the Website
Selling your website could be your last resource, but it has the potential to generate a big sum of money in a short period of time.
Market places on online forums like DigitalPoint and Sitepoint are always active with website buyers and sellers. Keep in mind that they most used parameter to determine the value of a website is the monthly revenue that it generates, multiplied by a certain number (the multiplier can be anything from 5 to 30, depending on the expectations of the seller, on the quality of the site, on the niche and other factors).
Some people also make money trading and flipping websites. They either create them from scratch or buy existing ones, and after some revamping they sell them for a profit.
Related links:

Indirect Methods

22. Selling an Ebook
Perhaps one of the oldest money making strategies on the web, using a website to promote a related ebook is a very efficient way to generate revenue.
You could either structure the website around the book itself, likeSEOBook.com, or launch the ebook based on the success of the website, like FreelanceSwitch did we the book How to be a Rockstar Freelancer.
Related links:
23. Selling a Hardcover Book
Many authors and journalists leverage their blogs or websites to sell copies of hardcover books. Examples include Guy KawasakiSeth Godin and Malcolm Gladwell.
While most of these people were already renowned authors before they created their website, one could also follow the other way around. Lorelle VanFossen did exactly that with her Blogging Tips book. First she built her authority on the subject via her blog, and afterwards she published the book.
List of self publishing and publishing services:
24. Selling Templates or WordPress Themes
As more and more people decide to get an online presence, website templates and WordPress themes become hotter and hotter.
On this segment you have mainstream websites like TemplateMonster, as well as individual designers who decide to promote and sell their work independently.
Brian Gardner and Unique Blog Designs are two examples of websites that make money with the sales of premium and custom WordPress themes.
25. Offering Consulting and Related Services
Depending on your niche, you could make money by offering consulting and related services. If you are also the author of your blog, the articles and information that you will share will build your profile and possibly certify your expertise on that niche, making it easier to gain customers.
Chris Garrett used a similar strategy. First he created a highly influential blog on the blogging and new media niche, and afterwards he started offering consulting services to clients with related problems and needs.
26. Creating an Email List or Newsletter
Email lists and newsletters represent one of the most powerful marketing and money making tools on the Internet. They offer incredible conversion rates, and the possibility to call people to action in a very efficient way.
Creating a big list is a difficult task though, so if you have a popular website you could leverage it to increase the number of subscribers on your list.
Yaro Starak is a famous Internet marketer, and if you visit his blog you will notice that right on top he has a section encouraging visitors to subscribe to his email newsletter. Yaro generates five figures in revenues each month from his email newsletters, proving that this method works.
List of software to manage email newsletters:
27. Mentoring programs
People are willing to pay for someone or something that will teach them and give them knowledge (as opposed to mere information). Education is one of the biggest industries in the world, and the online landscape behaves in a similar way.
Creating a mentoring program related to the niche of your website could be very profitable if you manage to structure and promote it adequately. There is a wide range of media and tools that you can use to deliver the information, from text articles to audio and video lessons.
Brian Clark leveraged the success of Copyblogger to launch a mentoring program teaching people how to build membership and how to sell content online. The program is titled Teaching Sells, and it costs $97 monthly. Sounds expensive, but they have over 1,000 members.
28. Creating a conference around the website
If your website takes off and becomes an authority on its niche, you could create a conference around it. Depending on the size of your audience, the event could attract thousands of people, and you could make money directly from conference passes and sponsors.
Search Engine Land, for instance, created a series of conferences that visit several cities on the United States and on other countries as well. The conferences are called Search Marketing Expo, and the tickets and passes cost thousands of dollars.